Effective: September 23, 2024
This Privacy Policy explains how Paramar, LLC ("Paramar," "we," or "us") collects, uses, and discloses information about you. This Privacy Policy applies when you use our website, mobile applications, and other online products and services that link to this Privacy Policy (collectively, our "Services"), contact our customer service team, engage with us on social media, or otherwise interact with us.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this policy and, in some cases, we may provide you with additional notice (such as adding a statement to our website or providing you with a notification). We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.
- Collection of Information
- Use of Information
- Sharing of Information
- Third-Party Embeds
- Transfer of Information to the United States and Other Countries
- Your Choices
- Your California Privacy Rights
- Contact Us
We collect information you provide directly to us. For example, you share information directly with us when you fill out a form, submit or post content through our Services, communicate with us via third-party platforms, request customer support, or otherwise communicate with us. The types of personal information we may collect include your name, display name, username, bio, email address, business information, your content, including your avatar image, photos, posts, responses, and series published by you, and any other information you choose to provide.
In some cases, we may also collect information you provide about others. We will use this information to fulfill your request and will not send communications to your contacts unrelated to your request, unless they separately consent to receive communications from us or otherwise engage with us.
We do not collect payment information through our Services. We rely on third parties to process payments in connection with our Services. Any information you provide to facilitate such a payment is subject to the third-party payment processor's privacy policy, and we encourage you to review this policy before you provide any information to the payment processor.
In some instances, we automatically collect certain information, including:
- Activity Information: We collect information about your activity on our Services, such as your reading history and when you share links.
- Transactional Information: When you purchase or send a transaction, we collect information about the transaction, such as, price, and the date of the transaction.
- Device and Usage Information: We collect information about how you access our Services, including data about the device and network you use, such as your hardware model, operating system version, mobile network, IP address, unique device identifiers, browser type, and app version. We also collect information about your activity on our Services, such as access times, pages viewed, links clicked, and the page you visited before navigating to our Services.
- Information Collected by Cookies and Similar Tracking Technologies: We use tracking technologies, such as cookies and web beacons, to collect information about you. Cookies are small data files stored on your hard drive or in device memory that help us improve our Services and your experience, see which areas and features of our Services are popular, and count visits. Web beacons (also known as "pixel tags" or "clear GIFs") are electronic images that we use on our Services and in our emails to help deliver cookies, count visits, and understand usage. We also work with third party analytics providers who use cookies, web beacons, device identifiers, and other technologies to collect information about your use of our Services and other websites and applications, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in mobile apps, and links clicked. This information may be used by Paramar and others to, among other things, analyze and track data, determine the popularity of certain content, deliver content targeted to your interests on our Services, and better understand your online activity. For more information about cookies and how to disable them, see Your Choices below.
We obtain information from third-party sources. For example, we may collect information about you from social networks, accounting services providers and data analytics providers.
We may derive information or draw inferences about you based on the information we collect. For example, we may make inferences about your location based on your IP address or infer reading preferences based on your reading history.
We use the information we collect to provide, maintain, and improve our Services. We also use the information we collect to:
- Create and maintain your Paramar account;
- Process transactions and send related information, such as confirmations, receipts, and user experience surveys;
- Send you technical notices, security alerts, and support and administrative messages;
- Respond to your comments and questions and provide customer service;
- Communicate with you about new content, products, services, and features offered by Paramar and provide other news and information we think will interest you (see Your Choices below for information about how to opt out of these communications at any time);
- Monitor and analyze trends, usage, and activities in connection with our Services;
- Detect, investigate, and prevent security incidents and other malicious, deceptive, fraudulent, or illegal activity and protect the rights and property of Paramar and others;
- Debug to identify and repair errors in our Services;
- Comply with our legal and financial obligations; and
- Carry out any other purpose described to you at the time the information was collected.
We share personal information in the following circumstances or as otherwise described in this policy:
- We share personal information with vendors, service providers, and consultants that need access to personal information in order to perform services for us, such as companies that assist us with web hosting, storage, and other infrastructure, analytics, payment processing, fraud prevention and security, customer service, communications, and marketing.
- We may disclose personal information if we believe that disclosure is in accordance with, or required by, any applicable law or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements. If we are going to disclose your personal information in response to legal process, we will give you notice so you can challenge it (for example by seeking court intervention), unless we are prohibited by law or believe doing so may endanger others or cause illegal conduct. We will object to legal requests for information about users of our Services that we believe are improper.
- We may share personal information if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of Paramar , our users, the public, or others.
- We share personal information with our lawyers and other professional advisors where necessary to obtain advice or otherwise protect and manage our business interests.
- We may share personal information in connection with, or during negotiations concerning, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
- Personal information is shared between and among Paramar and our current and future parents, affiliates, and subsidiaries and other companies under common control and ownership.
- We share personal information with your consent or at your direction.
- We also share aggregated or de-identified information that cannot reasonably be used to identify you.
Paramar does not host some of the content displayed on our Services. There is the ability to post content that is actually hosted by a third party, but is embedded in our pages (an "Embed"). When you interact with an Embed, it can send information about your interaction to the hosting third party just as if you were visiting the third party's site directly. For example, when you load a Paramar post page with a YouTube video Embed and watch the video, YouTube receives information about your activity, such as your IP address and how much of the video you watch. Paramar does not control what information third parties collect through Embeds or what they do with the information. This Privacy Policy does not apply to information collected through Embeds. The privacy policy belonging to the third party hosting the Embed applies to any information the Embed collects, and we recommend you review that policy before interacting with the Embed.
Paramar is headquartered in the United States, and we have operations and service providers in the United States and other countries. Therefore, we and our service providers may transfer your personal information to, or store or access it in, jurisdictions that may not provide levels of data protection that are equivalent to those of your home jurisdiction. For example, we transfer personal data to our data host that processes personal information for us in various data center locations across the globe,. We will take steps to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it.
You may access, correct, delete and export your account information at any time by logging into the Services and navigating to the Settings page. Please note that if you choose to delete your account, we may continue to retain certain information about you as required by law or for our legitimate business purposes.
Most web browsers are set to accept cookies by default. If you prefer, you can usually adjust your browser settings to remove or reject browser cookies. Please note that removing or rejecting cookies could affect the availability and functionality of our Services.
You may opt out of receiving certain communications from us, such as digests, newsletters, and activity notifications, by following the instructions in those communications or through your account's Settings page. If you opt out, we may still send you administrative emails, such as those about your account or our ongoing business relations.
With your consent, we may send push notifications to your mobile device. You can deactivate these messages at any time by changing the notification settings on your mobile device.
The California Consumer Privacy Act or "CCPA" (Cal. Civ. Code § 1798.100 et seq.) affords consumers residing in California certain rights with respect to their personal information. If you are a California resident, this section applies to you.
In the preceding 12 months, we have collected the following categories of personal information: identifiers, commercial information, internet or other electronic network activity information, and inferences. For details about the precise data points we collect and the categories of sources of such collection, please see the Collection of Information section above. We collect personal information for the business and commercial purposes described in the Use of Information section above. In the preceding 12 months, we have disclosed the following categories of personal information for business purposes to the following categories of recipients:
Category of personal information | Purposes of use | Categories of Third Parties to Which We Discloses this Personal Information | Categories of Third Parties to Which We “Share” and “Sell” this Personal Information for Advertising/ Analytics Purposes |
---|---|---|---|
Contact information (such as your full name, phone number, email address) | Provide the Services; Communicate with you; Analyze use of and improve the services; With your consent; Comply with law or defend our legal rights; Security/fraud prevention | Affiliated entities; Service providers; Entities for legal purposes | We do not share/sell |
Customer service interaction information (including optional surveys and when you ask for help) | Provide the Services; Communicate with you; Analyze use of and improve the services; With your consent; Comply with law or defend our legal rights; Security/fraud prevention | Affiliated entities; Service providers; Entities for legal purposes | We do not share/sell |
Product interaction information | Provide the Services; Communicate with you; Analyze use of and improve the services; With your consent; Comply with law or defend our legal rights; Security/fraud prevention | Affiliated entities; Service providers; Entities for legal purposes | We do not share/sell |
Internet network and device information (such as mobile device information, IP address, and information about your interaction with the services) | Provide the Services; Analyze use of and improve the services; With your consent; Comply with law or defend our legal rights; Security/fraud prevention | Affiliated entities; Service providers; Entities for legal purposes; | We do not share/sell |
Login information (such as your username and password) | Provide the Services; Comply with law or defend our legal rights; Security/fraud prevention; Comply with law or defend our legal rights | Affiliated entities; Service providers; Entities for legal purposes | We do not share/sell |
Professional or employment information (such as the name and address of the company you work for and your title) | Provide the Services; Communicate with you; Analyze use of and improve the services; With your consent; Comply with law or defend our legal rights; Security/fraud prevention | Affiliated entities; Service providers; Entities for legal purposes; | We do not share/sell |
Other information (any other information you choose to provide directly to us, including optional profile photos) | Provide the Services; Communicate with you; Analyze use of and improve the services; With your consent; Comply with law or defend our legal rights; Security/fraud prevention | Affiliated entities; Service providers; Entities for legal purposes; | We do not sell/share |
Paramar does not sell your personal information.
Subject to certain limitations, you have the right to (1) request to know more about the categories and specific pieces of personal information we collect, use, and disclose about you, (2) request deletion of your personal information, (3) opt out of any sales of your personal information, if we engage in that activity in the future, and (4) not be discriminated against for exercising these rights. You may make these requests by emailing us at contact [at] getparamar [dot] com (contact[at]getparamar[dot]com). We will not discriminate against you if you exercise your rights under the CCPA.
The CCPA also allows you to limit the use or disclosure of your “sensitive personal information” (as defined in the CCPA) if your sensitive personal information is used for certain purposes. Please note that we do not use or disclose sensitive personal information other than for business purposes for which you cannot opt out under the CCPA.
If we receive your request from an authorized agent, we may ask for evidence that you have provided such agent with a power of attorney or that the agent otherwise has valid written authority to submit requests to exercise rights on your behalf. This may include requiring you to verify your identity. If you are an authorized agent seeking to make a request, please contact us.
Shine the Light Disclosure
The California “Shine the Light” law gives residents of California the right under certain circumstances to request information from us regarding the manner in which we disclose certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes. We currently do not disclose your personal information to third parties for their own direct marketing purposes.
If you have any questions about this Privacy Policy, please contact us at contact [at] getparamar [dot] com (contact[at]getparamar[dot]com).